Expos, trade shows, fairs, and local markets can all take their attendee’s exhibits to the next level with beacons. Mobile applications for events need to incorporate beacon intelligence and present targeted content to visitor’s phones when in proximity to products. Event coordinators should provide the opportunity for exhibitors to capture attendee’s attention in these often…
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iBeacons, Wayfinding, and Customer Experience: 5 ways BLE technology is changing Travel
Traveling using public or airline transport is often a stressful and confusing experience both for the average consumer and passengers with disabilities. iBeacons are the perfect technology to mediate the stress involved in both navigating transport systems and receiving updates for current departure or arrival times. Several major airline and rail networks are currently implementing…
Retailers can’t afford to get beacons wrong
Before rolling out proximity-enabled apps, retailers must be ready to execute carefully, ensuring not to annoy customers or violate their privacy. With so much to gain, retailers can’t afford to get it wrong. They may not get a second chance for the attention of participating customers. The potential gains are substantial. Beacons hold the promise…
How iBeacons Can Create Dynamic Conferences
In early July, we helped beacon enable MacAdmins, a large educational Mac administrator conference hosted at Penn State. We saw a great opportunity to use beacons to make check-in fast and easy as well as a way to use beacons in the conference sessions to promote session feedback. We created a beacon-enabled Passbook pass for…
Reducing Friction: iBeacons Help Smooth Out Retail Payments
Not much gets retailers more excited than making it easy for customers to pay. The more barriers store owners can remove from the payment process, the fewer reasons customers have to re-think their purchase—and the better they enjoy the shopping experience. So it’s no surprise that a number of large companies are interested in owning…
iBeacons Enable Proximity Messaging at July MacAdmins Conference
Naperville, Illinois – Twocanoes Software announces Yosemite compatibility of Winclone 4, Boot Runner, Geohopper for Mac and Push Diagnostics. Winclone creates a complete copy of the Windows Boot Camp partition for quick recovery or migration to another Mac. Boot Runner provides full startup management and control for dual- and multi-boot Macs. Winclone creates a clone…
10 Winclone tips for IT administrators
You might know that creating a snapshot image of Boot Camp can be done easily or are already familiar with the benefits of migrating Boot Camp. For those who may be new to Winclone, we have compiled a list of the top ten Winclone tips that will help you save time and prevent common issues…
Top 4 iBeacon Takeaways from WWDC
As I am sure you have already seen and read, the WWDC 2014 keynote was full of amazing and wonderful things for developers. Although, there wasn’t any mention of iBeacon in the keynote and little mention of proximity, that doesn’t mean that iBeacon was forgotten. It means that it is part of a larger mobility…
Customer Connections: iBeacons Enhance the Retail Experience
I’m fascinated by the way retailers are deploying iBeacons in their stores. The opportunities to connect with customers are endless. For starters, iBeacons can broadcast in a specific area of the store (unlike geofencing, which simply forms a large perimeter). An iBeacon near the front door can broadcast an electronic greeting to everyone with your…
iBeacon Security Part 3: Deployment Tips
Now that we understand how beacons work and best practices for keeping them secure, here are some tips for getting the most out of your beacons. Maintenance You should consider support costs beyond initial beacon deployment. While battery powered devices may be attractive for easy initial deployment, battery replacement can drive up support costs. A…
iBeacon Security Part 2: Beacon Privacy and Security
In the first part of the series, I talked about how beacons worked and the availability of the identifiers that are broadcast out from the iBeacon. Now that we covered the operations of how beacons work, let’s talk privacy. While an iBeacon broadcasts identifiers publicly, an iPhone does not need to connect to an iBeacon-enabled…
iBeacon Security Part 1: Beacon Basics—How do beacons even work?
Two words you keep hearing are iBeacon and security. What is a beacon? How do you keep them secure? It’s important when deploying iBeacon technology to understand how beacons are used and appropriate ways to assess beacon security. Let’s start off simple. How do beacons even work? Beacons that support iBeacon-technology do not broadcast content…
Stop Wandering, Start Connecting
Obviously, when we attend conferences, the goal is to gather information and make connections. But so many things are working against us—like huge crowds and vast aisles of booths—that sometimes we end up wandering past the items we came to the show to see. iBeacons like Bleu Station turn that on its head, making large…
You’ve Been Warned
Did you know that by simply signing into most web services like Facebook, Google+, iCloud, etc., they have access to your cleartext password each time your login? Sure, your password is sent over SSL so only you and the service (and perhaps the NSA and your employer) would know what it is. I assumed that…
A New Era of Proximity in Mobility
Macworld 2014 in San Francisco was nothing short of a great time and the interest in beacon-related technology was inspiring. While there were a few people that stopped by our Twocanoes booth that had not heard of iBeacons before the conference, most attendees already established ideas about how iBeacons could be used. They were excited…
Notes from the floor of Macworld/iWorld 2014
We had a great time at Macworld/iWorld 2014 and had a good time talking about iBeacons. There was tons of interest in iBeacons and in the scavenger hunt, and we had a lot of good discussions. We should have brought out Bleu Stations to sell, as people really wanted to jump into the technology and…
Enabling Macworld/iWorld with iBeacons
We were asked by IDG World Expo to help showcase iBeacons at the Macworld/iWorld 2014 expo that is going on this week in San Francisco. We make small USB powered beacons called Bleu Stations and have been involved in proximity on iOS for the last couple of years supporting geofencing and iBeacon technology with our…
30th History of the Mac Video Over the past couple of weeks, we have been busy beacon-enabling Macworld/iWorld 2014 and creating a scavenger hunt for the show to demonstrate iBeacon technology. The scavenger hunt goal is to identify specific Mac models based on hints that only appear when you are near one of our Bleu…
Macworld/iWorld Adds iBeacon Technology for Seamless Check-In and Interactive Attendee Scavenger Hunt
Partnership with Twocanoes Software and Passjoy.com Enables Innovative Uses of Passbook App at Macworld/iWorld 2014
Bootcamp on the “New” Mac Pro
We got our hands on a new Mac Pro to make sure that Winclone and Bootcamp all work as expected. We ordered it the day it was released, but didn’t receive it until 2 months later. We didn’t have any reports of issues with the new Mac Pro, but we were still interested in seeing…